
What is IC Commerce and Consulting?
Revealing Hidden Truths and Partnering to Achieve
Performance Excellence
IC Commerce and Consulting is a Texas-based consulting and project management company founded in 2017. Drawing on over 25 years of experience in the Oil & Gas, technology, and corporate sectors, IC Commerce specializes in delivering innovative, practical solutions to small and midsize organizations.

Why the Horse in Motion? The Via Nova Connection
The airborne horse is more than a symbol of movement—it’s a symbol of transformation. It represents the courage to challenge the status quo, the drive to explore the unknown, and the power of innovation to propel organizations forward.
Via Nova embodies this vision. Just as Muybridge’s experiment revealed what was once invisible, Via Nova helps organizations break free from conventional thinking, uncover hidden opportunities, and achieve breakthroughs that once seemed out of reach.

In 1878, Eadweard Muybridge’s, “The Horse in Motion,” revealed what no one expected—a horse fully airborne while galloping. This breakthrough shattered assumptions and sparked revolutions in art and science.

At IC Commerce and Consulting, we embrace this same spirit. We help organizations see what others miss, challenge assumptions, and move boldly into new territory—driving real, measurable improvement.
Via Nova is our flagship initiative — Discover how
we’re redefining performance excellence.
Via Nova embodies this same spirit of discovery and transformation. Just as Muybridge’s experiment shattered old beliefs and opened new horizons, Via Nova helps businesses break free from conventional thinking.

Our Spirit: Evidence, Action, and Transformation
- IC Commerce and Consulting brings this spirit to every engagement, across every industry.
- We believe every organization deserves access to exceptional consulting and the power of truth.
- We cut through assumptions—using data, insight, and bold action—to help you see what’s truly possible.

Via Nova: Our Flagship, For Every Industry
Via Nova is the embodiment of this spirit.
Like “The Horse in Motion,” Via Nova empowers organizations—whether in higher education, manufacturing, healthcare, or any other sector—to:
- Overcome barriers
- Survive challenges
- Thrive and achieve what was once thought impossible
We deliver pragmatic, evidence-based interventions that drive measurable improvement in your most critical KPIs—financial, operational, and beyond.
Why Choose IC Commerce and Consulting?

Cross-Industry Excellence
World-class consulting for organizations of any size, in any sector.

Data-Driven Results
We reveal the truth behind your challenges and opportunities.

Bold, Pragmatic Action
We don’t just advise—we help you act, adapt, and succeed.
Ready to See What’s Possible?
Discover how IC Commerce and Consulting, with Via Nova as our flagship, can help your organization—no matter the industry—achieve what others think is impossible.